LG Pra.L Dermathera Valentine's Day Limited Edition
Using an otherwise obvious heart motif, the functionality of the product itself - ultrasonic waves that penetrate deep into skin layers - was incorporated into the design as a clever nod to its contents. The product, aimed towards an affluent audience, has clean distinct imagery to communicate its purpose at the very first glance.
Client
LG Electronics
Ewisung Choe, Youngmi Yoon, Byungjin Oh
Studio OKGO
Branding Creative Director : Theo
Art Director: Paul
Design : Yuli
